Consumers and trust

Jill Hobbs and Ellen Goddard

Food Policy, 2015, vol. 52, issue C, 71-74

Abstract: This article introduces the special section on consumers and trust. It discusses how the concept of trust has been treated in the literature and identifies concepts of institutional trust and generalized trust that permeate much of the trust literature. An introduction to the five papers in the special section is provided and common themes across the papers are identified. The papers in the special section provide new empirical insights into the drivers and outcomes of consumer trust in food, with applications to environmental attributes, nanotechnology and functional food, as well as a focus on the relationship between firm-level initiatives (cause-related marketing, branding) and consumer trust. A common policy theme throughout the papers, across different study contexts and in different countries, is that institutional trust remains important and is a shared responsibility across public and private sector actors.

Keywords: Institutional trust; Generalized trust; Credence attributes; Consumer decision-making (search for similar items in EconPapers)
Date: 2015
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (15)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0306919214001961
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:jfpoli:v:52:y:2015:i:c:p:71-74

DOI: 10.1016/j.foodpol.2014.10.017

Access Statistics for this article

Food Policy is currently edited by J. Kydd

More articles in Food Policy from Elsevier
Bibliographic data for series maintained by Catherine Liu ().