The roles of human values and generalized trust on stated preferences when food is labeled with environmental footprints: Insights from Germany

Carola Grebitus (), Bodo Steiner and Michele Veeman

Food Policy, 2015, vol. 52, issue C, 84-91

Abstract: This study explores influences of human values and trust on stated preferences for food labeled with environmental footprints. We apply survey data to assess the impact of these individual-specific characteristics on German consumers’ choices of potatoes, through an attribute-based choice experiment in which product alternatives are described by footprint labels and prices. We find that accounting for consumers’ value systems, but not generalized trust beliefs, aids in understanding choices and identifying possible markets for footprint-labeled food products.

Keywords: Carbon footprint; Ecological; Rokeach Value Survey; Environmental sustainability; Mixed logit (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (35)

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Working Paper: The roles of human values and generalized trust on stated preferences when food is labeled with environmental footprints: insights from Germany (2014)
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jfpoli:v:52:y:2015:i:c:p:84-91

DOI: 10.1016/j.foodpol.2014.06.011

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