Key quality factors affecting users' perception of social networking websites

Abida Ellahi and Rahat H. Bokhari

Journal of Retailing and Consumer Services, 2013, vol. 20, issue 1, 120-129

Abstract: The main aim of the present study is to evaluate the quality factors of websites and their effect on users' perceptions about quality in the context of social networking websites.

Keywords: Social networking; Website quality; Users' perception; User-friendliness; Navigability; Community drivenness (search for similar items in EconPapers)
Date: 2013
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Citations: View citations in EconPapers (6)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:20:y:2013:i:1:p:120-129

DOI: 10.1016/j.jretconser.2012.10.013

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