The interacting effect of virtual agents’ gender and dressing style on attractiveness and subsequent consumer online behavior

Renaud Lunardo, Gregory Bressolles and Durrieu, François

Journal of Retailing and Consumer Services, 2016, vol. 30, issue C, 59-66

Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:30:y:2016:i:c:p:59-66

DOI: 10.1016/j.jretconser.2016.01.006

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