Those prices are HOT! How temperature-related visual cues anchor expectations of price and value
Michael Barbera,
Gavin Northey,
Felix Septianto and
Daniela Spanjaard
Journal of Retailing and Consumer Services, 2018, vol. 44, issue C, 178-181
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:44:y:2018:i:c:p:178-181
DOI: 10.1016/j.jretconser.2018.06.012
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