Electronic logistics service quality and repurchase intention in e-tailing: Catalytic role of shopping satisfaction, payment options, gender and returning experience
Nikunj Kumar Jain,
Hasmukh Gajjar and
Bhavin J. Shah
Journal of Retailing and Consumer Services, 2021, vol. 59, issue C
Abstract:
This paper empirically examines the mediating role of shopping satisfaction between electronic logistics service quality (e-LSQ) and repurchase intention. Further, this paper investigates the moderating role of gender, payment options, and returns or replacement experience on the link between e-LSQ and shopping satisfaction (and repurchase intention). Empirical data comprising 640 Indian online shoppers are analyzed with covariance-based structural equation modeling. The findings indicated that the condition of the shipment is the most crucial e-LSQ dimension and its linkage with shopping satisfaction varies across payment options, gender, and returning experience. The poor condition of the shipment might have triggered the returns in e-tailing in the Indian context. The findings will help e-tail managers design a robust logistics network to retain and win despondent customers.
Keywords: Electronic logistics service quality (e-LSQ); Shopping satisfaction; Repurchase intention; e-tailing (search for similar items in EconPapers)
Date: 2021
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Citations: View citations in EconPapers (10)
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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:59:y:2021:i:c:s0969698920313680
DOI: 10.1016/j.jretconser.2020.102360
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