“I like to use but do not wish to ownâ€: Exploring the role of de-ownership orientation in the adoption of access-based services

Sk Abu Khalek and Anirban Chakraborty

Journal of Retailing and Consumer Services, 2022, vol. 67, issue C

Abstract: Consumers’ outlook towards acquisition-based consumption is changing, and the importance of ownership is fading. Using the stimulus-organism-response framework and a total of 302 responses, this study employed partial least squares structural equation modelling (PLS-SEM) to examine the role of de-ownership orientation in the adoption of access-based services. The results show that de-ownership orientation positively influences access-based services’ attitude and adoption intention. Further, it shows that stimuli such as ownership burden, economic benefits, environmentalism, and product scarcity risk influence de-ownership orientation. The findings contribute to understanding this emerging phenomenon of sharing economy.

Keywords: Sharing economy; Access-based services; De-ownership orientation; Ownership burden; Liquid consumption (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:67:y:2022:i:c:s096969892200128x

DOI: 10.1016/j.jretconser.2022.103035

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