Investigating older consumers’ acceptance factors of autonomous vehicles

Jein Park and Semi Han

Journal of Retailing and Consumer Services, 2023, vol. 72, issue C

Abstract: Although autonomous vehicles are expected to provide various benefits for older consumers regarding physical and social health and successful aging, they do not show a high acceptance rate. This study develops the research model to explore the external and internal factors affecting baby boomers’ acceptance of autonomous vehicles based on the Automation Acceptance Model. We conducted an anonymous online survey with a professional online research company to examine the research model. Based on the results, we propose the implications of improved mobility due to autonomous vehicles on the healthy life of older consumers.

Keywords: Older consumers; Autonomous vehicles; Acceptance; Automation acceptance model (search for similar items in EconPapers)
Date: 2023
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Citations: View citations in EconPapers (4)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:72:y:2023:i:c:s0969698922003344

DOI: 10.1016/j.jretconser.2022.103241

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