Unveiling impact dynamics: Discriminatory brand advertisements, stress response, and the call for ethical marketing practices

Enav Friedmann, Merav Weiss-Sidi and Eliran Solodoha

Journal of Retailing and Consumer Services, 2024, vol. 79, issue C

Keywords: Discriminatory brand ad; TTSC theory; Physiological measures (search for similar items in EconPapers)
Date: 2024
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001474

DOI: 10.1016/j.jretconser.2024.103851

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