Adaptation and resilience in retail: Exploring consumer clusters in the new normal

Liana Stanca, Dan-Cristian Dabija and Câmpian, Veronica

Journal of Retailing and Consumer Services, 2025, vol. 82, issue C

Abstract: This research delves into the diverse responses of individuals to the challenges of the COVID-19 pandemic and subsequent shopping behaviour.

Keywords: COVID-19; Consumer behavior; Adaptation; Resilience; Shopping preferences; Clusters; Pandemic impact (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:eee:joreco:v:82:y:2025:i:c:s0969698924004089

DOI: 10.1016/j.jretconser.2024.104112

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