Rumor spreading model with consideration of forgetting mechanism: A case of online blogging LiveJournal

Laijun Zhao, Qin Wang, Jingjing Cheng, Yucheng Chen, Jiajia Wang and Wei Huang

Physica A: Statistical Mechanics and its Applications, 2011, vol. 390, issue 13, 2619-2625

Abstract: Rumor is an important form of social interaction, and its spreading has a significant impact on people’s lives. In the age of Web, people are using electronic media more frequently than ever before, and blog has become one of the main online social interactions. Therefore, it is essential to learn the evolution mechanism of rumor spreading on homogeneous network in consideration of the forgetting mechanism of spreaders. Here we study a rumor spreading model on an online social blogging platform called LiveJournal. In comparison with the Susceptible–Infected–Removed (SIR) model, we provide a more detailed and realistic description of rumor spreading process with combination of forgetting mechanism and the SIR model of epidemics. A mathematical model has been presented and numerical solutions of the model were used to analyze the impact factors of rumor spreading, such as the average degree, forgetting rate and stifling rate. Our results show that there exist a threshold of the average degree of LiveJournal and above which the influence of rumor reaches saturation. Forgetting mechanism and stifling rate exert great influence on rumor spreading on online social network. The analysis results can guide people’s behaviors in view of the theoretical and practical aspects.

Keywords: SIR model; Rumor spreading; Forgetting mechanism; Runge–Kutta method (search for similar items in EconPapers)
Date: 2011
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (52)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0378437111002019
Full text for ScienceDirect subscribers only. Journal offers the option of making the article available online on Science direct for a fee of $3,000

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:phsmap:v:390:y:2011:i:13:p:2619-2625

DOI: 10.1016/j.physa.2011.03.010

Access Statistics for this article

Physica A: Statistical Mechanics and its Applications is currently edited by K. A. Dawson, J. O. Indekeu, H.E. Stanley and C. Tsallis

More articles in Physica A: Statistical Mechanics and its Applications from Elsevier
Bibliographic data for series maintained by Catherine Liu ().