Marketing and selling solar energy equipment

Tony Book

Renewable Energy, 1999, vol. 16, issue 1, 800-804

Abstract: The literature on creating consumer awareness and acceptance of solar water heating systems for marketing purposes is sparse. This paper discusses some of the sophisticated marketing techniques available and some results.

Date: 1999
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Persistent link: https://EconPapers.repec.org/RePEc:eee:renene:v:16:y:1999:i:1:p:800-804

DOI: 10.1016/S0960-1481(98)00285-7

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