Unveiling the link between digital entrepreneurship education and intention among university students in an emerging economy

Phuong Ngoc-Duy Nguyen and Huan Hong Nguyen

Technological Forecasting and Social Change, 2024, vol. 203, issue C

Abstract: Digital Entrepreneurship (DE) is becoming increasingly relevant due to advancements in technology and infrastructure, which offer many opportunities for entrepreneurs. This research seeks to elucidate the influence of Digital Entrepreneurship Education (DEE) on the interrelations among Attitude (ATT), Subjective Norms (SNs), Perceived Behavioral Control (PBC), Personal Innovativeness (PI), and Digital Entrepreneurship Intention (DEI) among university students in emerging nations. The Theory of Planned Behavior (TPB) serves as the theoretical foundation for this study. The study adopts a quantitative research design, utilizing a survey questionnaire to garner information from a subset of business college students in Vietnam. A total of 334 valid responses were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM), facilitating the testing of the research hypotheses. The study revealed a positive correlation between TPB constructs, PI, and DEI among university students in developing economies. However, the relationship between PBC and DEI was inversely affected by DEE. Furthermore, the study found no evidence to support the moderating effects of DEE on the relationship between ATT, SNs, PI, and DEI. This research contributes significantly to entrepreneurship studies by investigating the impact of DEE on students' inclination to embark on DE in developing countries. It extends the theoretical framework of TPB by integrating PI and underscores the importance of DEE in fostering DE. Moreover, the findings of this study hold several implications for academic administrators, policymakers, and educators. These insights can be leveraged to devise strategies and initiatives to enhance support and advancement for DEE.

Keywords: Digital entrepreneurship; Entrepreneurship education; Theory of planned behavior; Emerging economies; Personal innovativeness; Entrepreneurial intention (search for similar items in EconPapers)
Date: 2024
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0040162524001264
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:tefoso:v:203:y:2024:i:c:s0040162524001264

DOI: 10.1016/j.techfore.2024.123330

Access Statistics for this article

Technological Forecasting and Social Change is currently edited by Fred Phillips

More articles in Technological Forecasting and Social Change from Elsevier
Bibliographic data for series maintained by Catherine Liu ().