 A socio-cognitive analysis of innovation diffusion: Interventionism and substantivenessJiun-Yan Lai and Shih-Chang Hung Technological Forecasting and Social Change, 2025, vol. 210, issue C Abstract: This paper examines the early stage of innovation diffusion from a socio-cognitive perspective. Innovation diffusion is viewed as a social process, characterized by evolving categories and associated labels that account for how and why an innovation is adopted or rejected. Empirically, we study mobile payments in Taiwan using a combination of the topic modeling approach and narrative analysis to uncover keywords and topics (categories) in a large number of newspaper articles from 2012 to 2018 (N = 1376), collected from the United Daily News database. We identify 14 latent topics, which could be grouped into two higher-order categories based on the distinctiveness of their evolving patterns and the coherence of their keywords: interventionism and substantiveness. We also highlight that the early diffusion begins with interventionism and proceeds to substantiveness. Keywords: Innovation diffusion; Socio-cognitive theory; Category evolution; Topic modeling; Interventionism; Substantiveness (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:tefoso:v:210:y:2025:i:c:s0040162524006450 DOI: 10.1016/j.techfore.2024.123847 Access Statistics for this article Technological Forecasting and Social Change is currently edited by Fred Phillips More articles in Technological Forecasting and Social Change from Elsevier |
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