Responses from a Corporate Mail Survey:Effects of Charitable Contributions and Personalization

Bob T. Wu, Susan M. Petroshius, Kenneth E. Crocker and James S. West

American Journal of Business, 1994, vol. 9, issue 1, 1-1

Abstract: Keywords: Survey response rate, Personalization, Charitable contributions, Response bias

Date: 1994
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Persistent link: https://EconPapers.repec.org/RePEc:eme:ajbpps:19355181199400006

DOI: 10.1108/19355181199400006

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