The need to identify and promote Galaţi touristic area in order to eliminate regional economic disparities

Nicoleta Cristache and Irina Susanu
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Nicoleta Cristache: Universitatea „Dunarea de Jos”, Galati

Management & Marketing, 2007, vol. 2, issue 3

Abstract: Touristic activities in Romania during the last years have two main activity directions, one beeing the pursue of touristic programs and projects that have been launched in the prevoius years and that have proven their success and viability both on national and on south-east europeean regional level, the other activity direction beeing the launch of new touristic programs. We do consider the latter as having a major importance. Each one of the programs and initiatives to touristically promote Romania have the purpose to invite as many foreign tourists as possible to visit the country and to establish Romania as an attractive travel destination for the whole rest of the world.

Keywords: Romania`s image; touristic potential; promotion; strategy. (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:eph:journl:v:2:y:2007:i:3:n:8

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