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Gabriela Arionesei, Paul-Panfil Ivan, Elena Zamcu and Andrei Morosan
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Gabriela Arionesei: “Stefan cel Mare” University of Suceava
Paul-Panfil Ivan: “Stefan cel Mare” University of Suceava
Elena Zamcu: “Stefan cel Mare” University of Suceava

Management & Marketing, 2013, vol. 8, issue Special-Issue, 17-26

Abstract: Nowadays, business tourism is one of the leading and most dynamically developing activities of world economy and tourism operators are forced to find out new ideas for increasing economic efficiency, even in crisis conditions. In this context, new businesses in tourism industry have to approach extremely carefully this market's entry because they have to cope with both companies already on the market that have occupied any niches available, and problems arising from the economic crisis. However, a relatively fast and costeffective solution may be represented by the hostels; in the case of Romania and in Suceava County, in particular, hostels are not so well-known by the public, as concept, but they have a few advantages that might bring success in business. This paper aims to present the hostel as a business opportunity for Suceava County and to analyze young people's perception of this type of tourist accommodation unit.

Keywords: hostels; tourism activities; accommodation services; Suceava County; business opportunities. (search for similar items in EconPapers)
Date: 2013
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