Forecast Process Improvement at Shell Lubricants

Alex Hancock

Foresight: The International Journal of Applied Forecasting, 2016, issue 43, 12-18

Abstract: In 2011, Shell Lubricants established a Central Forecasting Team (CFT) to deal with unacceptable forecasting performance. Alex Hancock worked with this team for four years, and the group eventually engineered a turnaround effort that identified and reformed practices blamed for much organizational pain. In this article, Alex reflects on the fits and starts at the CFT and reveals key lessons learned for reforming the forecasting function. Copyright International Institute of Forecasters, 2016

Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:for:ijafaa:y:2016:i:43:p:12-18

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