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Communicating Forecasts to the C-Suite: A Six-Step Survival Guide

Todd Tomalak

Foresight: The International Journal of Applied Forecasting, 2017, issue 46, 31-35

Abstract: Todd Tomalak, Vice President for Research and Head of Building Products at John Burns Real Estate Consulting, writes that most forecasting practitioners have extensive training in technical skills but end up having to "learn the hard way" about discussing forecasts with CEO/CFOs. Here, he offers guidance on how to talk forecasts with the C-Suite. Copyright International Institute of Forecasters, 2017

Date: 2017
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