Why Do We Talk about Forecast Accuracy Measures (So Much)?

Patrick Bower

Foresight: The International Journal of Applied Forecasting, 2023, issue 68, 50-51

Abstract: Excerpt: "To my mind, error measurement is most useful for generating simple exceptions. A basic heat map or listing of worst-case forecast error - at either the item or product-family level - is invaluable in helping me focus on what SKUs I should be examining in more detail or discussing with sales or marketing colleagues to obtain more insight." Copyright International Institute of Forecasters, 2023

Date: 2023
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