Economics at your fingertips  

PDO as a Mechanism for Reterritorialisation and Agri-Food Governance: A Comparative Analysis of Cheese Products in the UK and Switzerland

Damian Maye (), James Kirwan (), Emilia Schmitt (), Daniel Keech () and Dominique Barjolle ()
Additional contact information
Damian Maye: Countryside and Community Research Institute (CCRI), University of Gloucestershire, Gloucester GL2 9HW, UK
James Kirwan: Countryside and Community Research Institute (CCRI), University of Gloucestershire, Gloucester GL2 9HW, UK
Emilia Schmitt: Research Institute for Organic Agriculture (FiBL), 5070 Frick, Switzerland
Daniel Keech: Countryside and Community Research Institute (CCRI), University of Gloucestershire, Gloucester GL2 9HW, UK

Agriculture, 2016, vol. 6, issue 4, 1-16

Abstract: The protection of geographical indications (European regulation 1151/2012) is arguably the most significant initiative, certainly within Europe, that promotes foods with territorial associations and reorganises agri-food chain governance through a strategy of reterritorialisation. Research on Protected Designation of Origins (PDOs) and Protected Geographical Indications (PGIs) suggests that they generate significant economic value at an EU-level, especially in certain countries. They can also help to deliver territorial rural development policy and develop new food markets. In this paper we examine the way the PDO scheme has been developed and applied in one commodity sector (cheese) in two countries (Switzerland and the UK), where the uptake of PDOs is variable. We adopt a food chain approach and examine specific cheese product case studies (at micro and meso levels) in both countries to better understand how the PDO scheme (as a territorialisation and respacing strategy) is implemented. L’Etivaz and Le Gruyère are examined in Switzerland. Single Gloucester and West Country cheddar are examined in the UK. The PDO scheme is an important governance strategy and regulatory system, but despite strict guidelines regarding implementation and geographical infrastructure there are notable differences between the UK and Switzerland in terms of how the label is used to organise and respatialise food chains: it is framed as a strategy to protect the rural economy in Switzerland but is promoted more as a mechanism to communicate and reconnect with consumers in the UK.

Keywords: PDO; Geographical Indications; reterritorialisation; sustainability; Switzerland; the UK; cheese supply chains (search for similar items in EconPapers)
JEL-codes: Q1 Q10 Q11 Q12 Q13 Q14 Q15 Q16 Q17 Q18 (search for similar items in EconPapers)
Date: 2016
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3) Track citations by RSS feed

Downloads: (external link) (application/pdf) (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Access Statistics for this article

Agriculture is currently edited by Prof. Dr. Les Copeland

More articles in Agriculture from MDPI, Open Access Journal
Bibliographic data for series maintained by XML Conversion Team ().

Page updated 2021-03-28
Handle: RePEc:gam:jagris:v:6:y:2016:i:4:p:54-:d:80762