The Relationship between Motivation and the Role of the Night of the Museums Event: Case Study in Oradea Municipality, Romania

Grigore Vasile Herman, Vasile Grama, Alexandru Ilieș, Bahodirhon Safarov, Dorina Camelia Ilieș, Ioana Josan, Makhina Buzrukova, Bekzot Janzakov, Donatella Privitera, Olivier Dehoorne and Tudor Caciora ()
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Grigore Vasile Herman: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania
Vasile Grama: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania
Alexandru Ilieș: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania
Bahodirhon Safarov: Department of Digital Economy, Samarkand State University, Samarkand 140105, Uzbekistan
Dorina Camelia Ilieș: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania
Ioana Josan: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania
Makhina Buzrukova: Department of Digital Economy, Samarkand State University, Samarkand 140105, Uzbekistan
Bekzot Janzakov: Department of Food and Agricultural Economics, Faculty of Economics, Samarkand Branch of Tashkent State University of Economics, Samarkand 140103, Uzbekistan
Olivier Dehoorne: Department of Geography, University of Antilles, 97157 Pointe-à-Pitre, Guadeloupe, France
Tudor Caciora: Department of Geography, Tourism and Territorial Planning, Faculty of Geography, Tourism and Sport, University of Oradea, 410087 Oradea, Romania

Sustainability, 2023, vol. 15, issue 2, 1-14

Abstract: Cultural events are relevant attractions in contemporary cities that can be understood as celebrations, but also as agents of urban change. The primary objective of this study is to identify emerging themes in the area of cultural events, especially the Night of Museums, and to highlight the relationships among museums as places of learning and aesthetic satisfaction. To reach this goal, an exploratory and descriptive study was conducted. Multinomial logistic regression (MLR) and Regression Analysis were further performed. The results show that physical environment and situational interactions play a decisive role in contextual perception of the importance of events. Curiosity, gratuity, the need to learn and spending free time in the most pleasant way are just a few reasons that lead citizens to direct their attention in a special way. Additionally, this study not only limited to cultural tourism, but also contributes to literature in the area of economy, sustainability and environment. Moreover, our findings have implications for policy makers to identify practices and education that can improve the understanding of cultural and social value.

Keywords: cultural event; museum night; cultural tourism; visitors’ perception; coefficient model (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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