Green HRM’s Effect on Employees’ Eco-Friendly Behavior and Green Performance: A Study in the Portuguese Tourism Sector

Daniel R. Gomes (), Neuza Ribeiro, Gabriela Gomes, Eduardo Ortega and Ana Semedo
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Daniel R. Gomes: Coimbra Education School, Polytechnic Institute of Coimbra, 3045-093 Coimbra, Portugal
Gabriela Gomes: CeBER—Centre for Business and Economics Research, FEUC—Faculty of Economics, University of Coimbra, 3004-531 Coimbra, Portugal
Eduardo Ortega: CeBER—Centre for Business and Economics Research, FEUC—Faculty of Economics, University of Coimbra, 3004-531 Coimbra, Portugal
Ana Semedo: Escola Superior de Tecnologias e Gestão, University of Santiago, Assomada 7310, Cape Verde

Sustainability, 2024, vol. 16, issue 22, 1-17

Abstract: This study examines how Green Human Resource Management practices improve employees’ eco-friendly behavior and green performance, and the mediator effect of affective commitment in these relationships. Our sample included 449 employees, from different Portuguese tourism organizations. The results demonstrate that the implementation of Green Human Resource Management practices produces a positive effect on eco-friendly behavior, green performance, and affective commitment, with commitment mediating the mentioned relationship. Therefore, when organizations apply greener Human Resources Management, they might influence positively the attitudes and behaviors of their employees, improving their affective commitment and, consequently, their eco-friendly behaviors and green performance. This research is innovative as it integrates Green Human Resource Management, eco-friendly behavior, green performance, and affective commitment in a single research model, expanding the knowledge over these topics, and suggesting that organizations should establish Green Human Resource Management policies, especially those that strengthen employees’ affective attachment and improve their eco-friendly behavior as well as the organization’s green performance.

Keywords: affective commitment; employees’ eco-friendly behavior; green HRM; green performance; Portuguese tourism sector (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2024
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