FOOD RESPONSIBILITY - A NATIONAL CHALLENGE. CASE STUDY - IMPLEMENTATION OF A SOCIAL CAMPAIGN IN BUCHAREST SCHOOLS

Ivona Stoica () and Nicoleta Rossela Dumitru

Holistic Marketing Management Journal, 2012, vol. 2, issue 2, 83-89

Abstract: Those who think they have no time for healthy eating will sooner or later have to find time for illness. (Edward Stanley) Our food should be our medicine and our medicine should be our food. (Hippocrates) Eating healthy does not mean giving up favorite food dishes or replace them with others, who have not heard and to be cooked by complicated methods. Your favorite dishes - steak, hamburgers, fries, delicious sauces - can be cooked to be not only tasty but also healthier. It is important to know the principles of healthy eating. The proportion of food consumed is very important. Healthy body needs five parts of carbohydrates (sugar and starch) in a part of a protein and fat. Excess or absence of a component can damage balance, favoring disease.

Keywords: nutrition; quantitative research; social campaign; healthy life. (search for similar items in EconPapers)
JEL-codes: C18 C46 C82 C83 C87 E24 F16 M21 M31 M37 M51 O15 (search for similar items in EconPapers)
Date: 2012
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