NEW CHALLENGES AND KEY SUCCESS FACTORS FOR PROJECT MANAGEMENT

Anais Balcou

Holistic Marketing Management Journal, 2013, vol. 3, issue 3, 06-09

Abstract: The main purpose of this study is to highlight the key success factors of project management and examine the relationships between the new challenges facing companies due to globalization and the way they have to adapt their way of managing projects due to those shifts. This study also aims how managers and the whole organization structure play a huge role in the project management process and decisions and how they can strongly influence the outcomes. Despite the increasing use of project management within organizations, an attendant poor rate of success among these projects has been observed. To face those problems, companies and more accurately managers need to understand the key factors of success to lead projects and reach success. Furthermore, they also need to understand the new challenges of managing projects in order to build a more suitable and a stronger strategy adapted to the internal and external environment.

Keywords: Project management; success; failure factors; project success; organizational structure and culture; project manager (search for similar items in EconPapers)
JEL-codes: F23 L22 M14 (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:hmm:journl:v:3:y:2013:i:3:p:10-19

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