 Perceived consumer issues associated with online vehicle purchase decisionsAlan D. Smith International Journal of Process Management and Benchmarking, 2023, vol. 14, issue 1, 84-107 Abstract: Being an informed buyer has assumed new meaning and companies, especially among especially among empowered supply chain professionals. In examining automobile online purchasing, there were ten significant clusters in creating the independent variable constructs, which were tested against a factor-based dependent variable construct, named new vehicle purchase incentives. These were statistically tested to determine the most important factors that impact a consumer's decision. The exploratory factor analysis and specific hypothesis testing illustrate that the major factors for online vehicle purchases are convenience, purchase agreements, and low-cost bargain searching are key factors for this segment of car buyers. It was found that there were no significant relationships among the various payment plans (i.e., credit or debit cards, direct funds transfer services), type of vehicles interested in (i.e., SUV, crossover, family sedan, mid-size, and compact/economy), and vehicle condition (i.e., new or used); the same was true for most demographics, except for price. Keywords: auto industry; CRM; factor analysis; manufacturing; online vehicle purchases; supply chain; uses and gratification theory. (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:ids:ijpmbe:v:14:y:2023:i:1:p:84-107 Access Statistics for this article More articles in International Journal of Process Management and Benchmarking from Inderscience Enterprises Ltd |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.