EconPapers    
Economics at your fingertips  
 

Technical Report: A Visit on Coca-Cola Happiness Factory in Greater Noida

Neel Rai and Shivani Agarwal
Additional contact information
Neel Rai: LNCT College, Bhopal, India
Shivani Agarwal: KIET School of Management, KIET Group of Institutions, Ghaziabad, India

International Journal of Risk and Contingency Management (IJRCM), 2019, vol. 8, issue 1, 74-78

Abstract: In the education field, knowledge of the corporate world is very important. Authors have visited the Coca Cola Happiness Factory, Moon Beverages Pvt. Ltd., Greater Noida, and India's Only Happiness Factory Museum. The visit began with the introduction of the Coca-Cola Happiness Factory given by Mr. Saurabh Singh (Marketing Manager). The visit was to avail the practical knowledge about the Coca-Cola happiness factory and learned about the company and how the beverages are manufactured. Also highlighted is the beverage testing criteria. The author has seen the entire operational process of the Coca Cola product range (Like Limca, Mazaa, Kinley Water, Minute Maid, Coca Cola, Thumsup, Fanta, etc.) in bottles and cans of different sizes.

Date: 2019
References: Add references at CitEc
Citations: Track citations by RSS feed

Downloads: (external link)
http://services.igi-global.com/resolvedoi/resolve. ... 018/IJRCM.2019010105 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:igg:jrcm00:v:8:y:2019:i:1:p:74-78

Access Statistics for this article

International Journal of Risk and Contingency Management (IJRCM) is currently edited by Narasimha Rao Vajjhala

More articles in International Journal of Risk and Contingency Management (IJRCM) from IGI Global
Bibliographic data for series maintained by Journal Editor ().

 
Page updated 2022-03-08
Handle: RePEc:igg:jrcm00:v:8:y:2019:i:1:p:74-78