The Academy and The Practice: In Principle, Theory and Practice Are Different. But, in Practice, They Never Are
Lewis G. Pringle ()
Additional contact information
Lewis G. Pringle: Silver Creek Farm, 2858 North Stout Road, Liberty, Indiana 47353
Marketing Science, 2001, vol. 20, issue 4, 373-381
Abstract:
No abstract available
Date: 2001
References: Add references at CitEc
Citations: View citations in EconPapers (6)
Downloads: (external link)
http://dx.doi.org/10.1287/mksc.20.4.373.9761 (application/pdf)
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:inm:ormksc:v:20:y:2001:i:4:p:373-381
Access Statistics for this article
More articles in Marketing Science from INFORMS Contact information at EDIRC.
Bibliographic data for series maintained by Chris Asher ().