—Linking Service and Finance
Eugene W. Anderson ()
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Eugene W. Anderson: Stephen M. Ross School of Business, University of Michigan, Ann Arbor, Michigan 48109
Marketing Science, 2006, vol. 25, issue 6, 587-589
Abstract:
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Keywords: service; service-profit chain; marketing discipline; marketing theory; audience for marketing science (search for similar items in EconPapers)
Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:inm:ormksc:v:25:y:2006:i:6:p:587-589
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