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Note---On "A Parsimonious Description of the Hendry System"

Joel R. Rubinson, Wilfried R. Vanhonacker and Frank M. Bass
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Joel R. Rubinson: NPD Research, New York
Wilfried R. Vanhonacker: Columbia University
Frank M. Bass: Purdue University

Management Science, 1980, vol. 26, issue 2, 215-226

Abstract: The Hendry market structure and partitioning theory and methodology are explained and contrasted with a strictly empirical approach in this note.

Keywords: marketing: competition; probability: entropy (search for similar items in EconPapers)
Date: 1980
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