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Doing Well by Doing Good: Improving Retail Store Performance with Responsible Scheduling Practices at the Gap, Inc

Saravanan Kesavan (), Susan J. Lambert (), Joan C. Williams () and Pradeep K. Pendem ()
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Saravanan Kesavan: Kenan-Flagler Business School, University of North Carolina at Chapel Hill, Chapel Hill, North Carolina 27599
Susan J. Lambert: Crown Family School of Social Work, Policy, and Practice, University of Chicago, Chicago, Illinois 60637
Joan C. Williams: Hastings College of the Law, University of California, San Francisco, California 94102
Pradeep K. Pendem: Charles H. Lundquist College of Business, University of Oregon, Eugene, Oregon 97403

Management Science, 2022, vol. 68, issue 11, 7818-7836

Abstract: We estimate the causal effects of responsible scheduling practices on store financial performance at the U.S. retailer Gap, Inc. The randomized field experiment evaluated a multicomponent intervention designed to improve dimensions of work schedules—consistency, predictability, adequacy, and employee control—shown to foster employee well-being. The experiment was conducted in 28 stores in the San Francisco and Chicago metropolitan areas for nine months between November 2015 and August 2016. Intent-to-treat (ITT) analyses indicate that implementing responsible scheduling practices increased store productivity by 5.1%, a result of increasing sales (by 3.3%) and decreasing labor (by 1.8%). Drawing on qualitative interviews with managers and quantitative analyses of employee shift-level data, we offer evidence that the intervention improved financial performance through improved store execution. Our experiment provides evidence that responsible scheduling practices that take worker well-being into account can enhance store productivity by motivating additional employee effort and reducing barriers to employees adhering to the scheduled labor plan.

Keywords: responsible operations; retail labor; work schedules; field experiment (search for similar items in EconPapers)
Date: 2022
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Citations: View citations in EconPapers (5)

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