Technical Note—Allocation of Effort Resources among Competing Activities
Hanan Luss and
Shiv K. Gupta
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Hanan Luss: Bell Laboratories, Holmdel, New Jersey
Shiv K. Gupta: University of Pennsylvania, Philadelphia, Pennsylvania
Operations Research, 1975, vol. 23, issue 2, 360-366
Abstract:
This paper presents problems of resource allocation among many activities, such as allocating a given marketing budget among sales territories, where the return function for each territory attains different parameters. Applying the Kuhn-Tucker conditions, we derive “single pass” algorithms for different concave payoff functions, maximizing total returns under a given amount of available effort. Various extensions are also mentioned.
Date: 1975
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Persistent link: https://EconPapers.repec.org/RePEc:inm:oropre:v:23:y:1975:i:2:p:360-366
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