Letter to the Editor---A Note on Amusement Park Economics

William J. Platt
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William J. Platt: Stanford Research Institute, Stanford, California

Operations Research, 1955, vol. 3, issue 1, 101-103

Abstract: The news in the amusement-park industry, and in Walt Disney's weekly ABC-TV series, is the building of Disneyland, described by the Disney studio as “a combination world's fair, playground, museum of living facts, and show-place of beauty and magic.” In helping Walt Disney select a site for Disneyland and plan its economics, we found that the amusement-park industry is not all fantasy: it offers some intriguing opportunities for quantitative research on operations. Operations Research , ISSN 0030-364X, was published as Journal of the Operations Research Society of America from 1952 to 1955 under ISSN 0096-3984.

Date: 1955
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