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American Hockey League Attendance: A Study of Fan Preferences for Fighting, Team Performance, and Promotions

Rodney Paul, Andrew Weinbach and Daniel Robbins ()
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Daniel Robbins: Florida Atlantic University

International Journal of Sport Finance, 2013, vol. 8, issue 1, 21-38

Abstract: Due to recent deaths of known enforcers in professional hockey, the role of fighting in the sport has come under increased scrutiny. This study examines the role of fighting, along with other factors, as it relates to attendance in the top developmental minor league for the NHL, the American Hockey League (AHL). AHL fans are shown to respond favorably to fighting, with more fans attending games when the home team fights more often. Fans are also shown to respond to the opponent and to a wide of promotions, which were tabulated from team websites and included in the model.

Keywords: attendance; sports economics; hockey; violence (search for similar items in EconPapers)
JEL-codes: L83 (search for similar items in EconPapers)
Date: 2013
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International Journal of Sport Finance is currently edited by Arne Feddersen, Babatunde Buraimo, Joachim Prinz and Jane Ruseski

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