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Teaching International Microenterprise Development: An Interdisciplinary Experiential Learning Approach

Catherine Co and Jonna Holland
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Jonna Holland: University of Nebraska at Omaha

Journal of Economics Teaching, 2019, vol. 4, issue 1, 27-39

Abstract: In this article, the authors describe the core elements of an integrative economics-marketing course on international microenterprise development. The course covers issues related to poverty, market ...

Keywords: microenterprise; marketing; interdisciplinary (search for similar items in EconPapers)
JEL-codes: A21 A22 (search for similar items in EconPapers)
Date: 2019
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