Strategic Risk-Taking Propensity: The Role of Ethical Climate and Marketing Output Control

Amit Saini () and Kelly Martin ()

Journal of Business Ethics, 2009, vol. 90, issue 4, 593-606

Keywords: risk; risk-taking propensity; ethical climate; long-term orientation; output control; publicly traded; privately held (search for similar items in EconPapers)
Date: 2009
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Citations: View citations in EconPapers (6)

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DOI: 10.1007/s10551-009-0063-7

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