The Interactive Effect of Internal and External Factors on a Proactive Environmental Strategy and its Influence on a Firm's Performance

Bulent Menguc (), Seigyoung Auh () and Lucie Ozanne ()

Journal of Business Ethics, 2010, vol. 94, issue 2, 279-298

Keywords: proactive environmental strategy; entre-preneurial orientation; resource-based view; legitimacy theory; institutional pressure; stakeholder theory; natural environment (search for similar items in EconPapers)
Date: 2010
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Citations: View citations in EconPapers (106)

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DOI: 10.1007/s10551-009-0264-0

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