The relationship between online chatter and firm value

Leigh McAlister (), Garrett Sonnier () and Tom Shively ()

Marketing Letters, 2012, vol. 23, issue 1, 12 pages

Keywords: Online word of mouth; Value relevance; Financial markets (search for similar items in EconPapers)
Date: 2012
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Citations: View citations in EconPapers (9)

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DOI: 10.1007/s11002-011-9142-5

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