Editorial: Relaunching Marketing Letters

Eric T. Bradlow, Peter N. Golder, Joel Huber, Sandy Jap (), Aparna A. Labroo, Donald R. Lehmann, John Lynch, Natalie Mizik and Russell S. Winer
Additional contact information
Eric T. Bradlow: University of Pennsylvania
Peter N. Golder: Tuck School of Business, Dartmouth College
Joel Huber: Duke University: The Fuqua School of Business
Sandy Jap: Emory University Goizueta Business School
Aparna A. Labroo: Northwestern University
Donald R. Lehmann: Columbia Business School
John Lynch: University of Colorado-Boulder
Natalie Mizik: University of Washington
Russell S. Winer: Leonard N. Stern School of Business, New York University

Marketing Letters, 2020, vol. 31, issue 4, No 1, 314 pages

Date: 2020
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DOI: 10.1007/s11002-020-09551-7

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Marketing Letters is currently edited by Joel Steckel and Peter Golder

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