Optimal criteria for selecting price discrimination metrics when buyers have log-normally distributed willingness-to-pay

Ke-Wei Huang ()

Quantitative Marketing and Economics (QME), 2009, vol. 7, issue 3, 341 pages

Keywords: Price discrimination; Pricing research; Promotion; Segmentation; Probit regression; Contingent valuation model; M21; M31; L11 (search for similar items in EconPapers)
Date: 2009
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Citations: View citations in EconPapers (3)

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DOI: 10.1007/s11129-009-9069-9

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