Corporate WEB-site, as the strategy of the company on the Internet

Roman Sidorchuk

Annals of marketing-mba, 2010, vol. 0

Abstract: Lack of activity of the Russian wholesale and production companies operating in the food market leads to a shortfall in profits in the new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. In conclusion examines the prospects for further research.

Keywords: Business to Business; Internet; food companies; market research; expert method; «Milagro M»; marketing in Russian (search for similar items in EconPapers)
JEL-codes: M13 M30 M31 (search for similar items in EconPapers)
Date: 2010
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Journal Article: Corporate WEB-site, as a strategy of the company on the Internet (2010)
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