Evaluation of the competitiveness of corporate credit products to regional banks in the Kemerovo region

Tatyna Mamzina () and Natalya Djatlova ()
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Tatyna Mamzina: assistant professor chair Finance and Credit Kuzbass State Technical University
Natalya Djatlova: graduate chair Finance and Credit Kuzbass State Technical University

Annals of marketing-mba, 2010, vol. 1

Abstract: This article discusses one of the factors determining the success of the bank - provided they credit products. The authors, based on the method of Paita, determine the competitiveness of corporate credit products to regional banks in the Kemerovo region.

Keywords: competitiveness; credit product; regional bank; a corporate client. (search for similar items in EconPapers)
JEL-codes: G21 (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:mmb:journl:articl_v1_10

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