SOURCING STRATEGY IN THE CHANGING POLITICAL AND ECONOMIC CONDITIONS

Nikishkin Valeriy (), Tverdokhlebova Maria () and Ivanov Gennadiy ()
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Nikishkin Valeriy: PRUE
Tverdokhlebova Maria: PRUE
Ivanov Gennadiy: PRUE

Annals of marketing-mba, 2016, vol. 2

Abstract: The unstable conditions of the Russian economy, the insertion of a whole range of economic sanctions against different countries, which were our trading partners particularly in the fruit and vegetable market in many years, has led to a review of strategies for the selection of key suppliers by the wholesalers of fruits and vegetables. The study focused on the development of an adaptive strategic approach to rapid assessment and selection of new suppliers of fruits and vegetables in terms of sanctions.

Keywords: economic sanctions; fruits and vegetables; suppliers; methods of supplier evaluation; supplier evaluation criteria (search for similar items in EconPapers)
JEL-codes: L14 (search for similar items in EconPapers)
Date: 2016
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