Defining the range of rates to control the size of revenues

D. Efimova ()
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D. Efimova: Department of Marketing of the Plekhanov Russian University of Economics

Annals of marketing-mba, 2013, vol. 3

Abstract: In the article different types of price elasticity and the features of their calculation are considered. Also the model of accounting price elasticity for a guide to future profits of the company is described.

Keywords: demand; price elasticity; profit maximisation; an approximate price level (search for similar items in EconPapers)
JEL-codes: D4 M31 (search for similar items in EconPapers)
Date: 2013
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