Serbian Companies reactivity and flexibility and their crisis management efficiency and effectivenes

Mladen Pecujlija, Krsto Jaksic, Srdjan Drobnjak, Ilija Cosic, Zelimir Kesetovic and Dragan Seslija

Journal of East European Management Studies, 2017, vol. 22, issue 2, 257-270

Abstract: In a sample taken of 1,000 managers working in Serbian companies we studied the effects of company flexibility and reactivity relating to how effective their crisis management is by presenting them with a hypothetical crisis situation. The results suggest that the more reactive and flexible a company, the more efficient and effective their crisis management is.

Date: 2017
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DOI: 10.5771/0949-6181-2017-2-257

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