Delicate differences: professional encounters between Hungarians and German-speaking Europeans, and how to study them

Krisztina Frankó, Norbert Thom and David Luethi

Journal of East European Management Studies, 2019, vol. 24, issue 1, 32-60

Abstract: This study presented in this paper aimed to identify cultural differences between Hungarians and German-speaking Europeans (i.e. Austrians, Germans, Liechtensteiners and Swiss) that may cause conflict in intercultural encounters at the workplace. To this end, the authors carried out a qualitative analysis of 25 interviews with Hungarians and with citizens of the various German-speaking countries who work in Hungary. The qualitative results thus gained were subsequently re-tested by means of a quantitative survey. The authors were particularly concerned to arrive at unambiguous results by means of valid methods. For this reason, the present paper discusses not just the results of our study, but also the metatheoretical challenges faced by researchers into culture and cultural differences, and the means by which we endeavoured to deal with those challenges here.

Date: 2019
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DOI: 10.5771/0949-6181-2019-1-32

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