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The Yankee Effect in Minor League Baseball

Rodney J. Paul and Andrew P. Weinbach

New York Economic Review, 2013, vol. 44, issue 1, 32-42

Abstract: The New York Yankees, as a visiting team, have been shown to have a positive and significant effect on attendance for their opponent (Paul et al., 2004). This paper explores the possibility of a "Yankees Effect" at the minor league level. Through a study of individual game attendance for the 2011 season, having the Yankees-affiliate as the visiting team was shown to have a positive and significant effect on attendance at the AAA-level (International League). The Yankees-affiliate was shown to have a positive, but statistically insignificant, effect on attendance at the AA-level (Eastern League). It appears the "Yankees Effect" occurs in the minor leagues for the players closest to playing at the major league level.

Date: 2013
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Handle: RePEc:nye:nyervw:v:44:y:2013:i:1:p:32-42