Market Evidence of Packer Willingness to Pay for Traceability

Sebastien Pouliot ()

American Journal of Agricultural Economics, 2011, vol. 93, issue 3, 735-751

Abstract: This article measures the willingness to pay for the traceability of steers. I use data on the price of steers in Quebec and Ontario to identify a demand shifter in a hedonic framework. I estimate error correction models to provide the first market-based econometric estimates of the willingness to pay for traceability. My best assessment is that a premium between C$0.02 and C$0.05 per pound of carcass (between 1.2% and 3.1%) is paid for traceable steers. Copyright 2011, Oxford University Press.

Date: 2011
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Working Paper: Market Evidence of Packer Willingness to Pay for Traceability (2011)
Working Paper: Market Evidence of Packer Willingness to Pay for Traceability (2011)
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Persistent link: https://EconPapers.repec.org/RePEc:oup:ajagec:v:93:y:2011:i:3:p:735-751

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