The free-rider deficit in the demand for farm animal welfare-labelled meat

Reinhard Uehleke and Silke Hüttel
Authors registered in the RePEc Author Service: Silke Hüttel

European Review of Agricultural Economics, 2019, vol. 46, issue 2, 291-318

Abstract: This paper examines the consumers’ stated demand for a farm animal welfare label in Germany, where we contrast stated demand in an individual and a collective decision situation. Under the collective decision framing, we find significantly higher support rates for animal welfare-labelled products, indicating the possible existence of free-rider behaviour. In addition, we find determinants of the choice for labelled meat to differ: while normative demeanour is important in both frames, only in the individual purchase situation expected better taste is relatively more important than normative considerations about farm animal welfare. These findings question the success of such labels.

Keywords: animal welfare; food labelling; public goods; customer behaviour; stated preferences (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations: View citations in EconPapers (5)

Downloads: (external link)
http://hdl.handle.net/10.1093/erae/jby025 (application/pdf)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:oup:erevae:v:46:y:2019:i:2:p:291-318.

Ordering information: This journal article can be ordered from
https://academic.oup.com/journals

Access Statistics for this article

European Review of Agricultural Economics is currently edited by Timothy Richards, Salvatore Di Falco, Céline Nauges and Vincenzina Caputo

More articles in European Review of Agricultural Economics from Oxford University Press and the European Agricultural and Applied Economics Publications Foundation Oxford University Press, Great Clarendon Street, Oxford OX2 6DP, UK. Contact information at EDIRC.
Bibliographic data for series maintained by Oxford University Press ().