An Empirical Test of a Model of External Search for Automobiles

Narasimhan Srinivasan and Brian T Ratchford

Journal of Consumer Research, 1991, vol. 18, issue 2, 233-42

Abstract: A structural equations model of the determinants of external search for automobiles is developed and tested on survey data from recent automobile purchasers. By considering how perceived risk and perceived benefits affect search, by specifying the role of experience and knowledge in the search process more precisely than in other field studies of search, and by modeling the interrelationship between the various determinants of search, the authors attempt to provide new insights into the determinants of search behavior for automobiles and other consumer durables. Copyright 1991 by the University of Chicago.

Date: 1991
References: Add references at CitEc
Citations: View citations in EconPapers (76)

Downloads: (external link)
http://dx.doi.org/10.1086/209255 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:oup:jconrs:v:18:y:1991:i:2:p:233-42

Access Statistics for this article

Journal of Consumer Research is currently edited by Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen and Stacy Wood

More articles in Journal of Consumer Research from Journal of Consumer Research Inc.
Bibliographic data for series maintained by ().